You're showing up. You're consistent. You're getting stronger. But your midsection won't budge and you keep thinking, "I don't eat poorly… so what am I doing wrong?" After 25 years in this industry, I can tell you the missing piece is never willpower. It's understanding. That's why I'm bringing you Fat Loss Happens Education this September — an education-only course built to give you exactly what works for fat loss in midlife, and more importantly, WHY. So much of what's online just conflicts, confuses, and keeps you stuck. When results stall, the instinct is to add more cardio or cut more food. But "more" isn't the answer — the right knowledge is. And the rules that worked in your 30s? Perimenopause and menopause changed the game. I see it constantly: women who feel like they're 'doing everything right' and still aren't seeing results. When they finally get the education, the clouds part — and they can see the pieces they'd been missing. Every year I hand-pick the specialists I trust most, and these four have spent their careers on women in exactly this season. Meet your September 2026 experts 🍎🔥 @mikkiwilliden is a PhD nutritionist who turns complex science into simple, sustainable strategies for fat loss, energy, and health. @jocelyn_wittstein_md is a Duke orthopedic sports medicine surgeon on protecting your joints and training with confidence through midlife. @asmithryan is one of the world's top female exercise researchers, with the latest on strength, metabolism, and female physiology. @heatherhirschmd is a Harvard-trained menopause MD guiding you through the hormonal shifts happening under the surface — and how to support your metabolism through them. Comment "VIP" to get on the priority list. Members get an exclusive deal, but only if you're on it! Fat Loss Happens Education kicks off September 8th, with doors opening in August. The VIP waitlist is your only way to get early access and VIP pricing before we open. Mark your calendars 💪
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Hailey Happens Fitness ran this video ad since May 26, 2026, 165 days so far.
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The most common weak and overlooked muscle I’ve seen in training midlife women is the Serratus Anterior. In fact, I have never worked with a female who has a very strong SA. This is due to improper scapular movements most often from breast mass which causes the pec minor to shorten and the shoulders to round forward. Here are my fave Serratus Anterior exercises to strengthen this often overlooked muscle. ➡️ DB side lying Serratus front raise: grab a light dumbbell and make sure you “punch” forward to engage the Serratus before swinging the arm above the head. ➡️ Scapular Push-Ups: super easy to do for most ability levels. Simply begin in a plank position and protract and retract the shoulders. ➡️ Dumbbell incline Serratus front raise: The idea here is to reach the arms as far forward as you can as you bring the arms up to shoulder height which engages the SA muscle ➡️ Cable Serratus chest fly: same principle here which is to reach the arms as forward as possible as you perform the chest fly ➡️ Banded lying Serratus chest fly: for those at home, this is a great alternate to the exercise above. ➡️ Scapular wall slides: this is more for reinforcing proper scapular movement without “winging” of the scapulae ➡️ Push-Up with protraction: Can perform on an incline as shown here or on the floor Signs that your Serratus may be weak: ➡️ Winging shoulder blades ➡️ Shoulder Instability ➡️ Clicking or pinching overhead ➡️ Difficulty controlling scapula ➡️Overactive traps Midlife women need smart training. Injuries require a longer healing period once estrogen starts to decline. All of these variations can be found in my foundation programs inside my membership. This is by far my most popular program and one every female should prioritize once a year. Strong Serratus Happens #haileyhappensfitness #midlifestrong #powerhappens #stronghappens
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Hi there, I'm Hailey, and I'm so glad you're here! I have helped over 100,000 midlife women discover the benefits of strength training and nutrition needs at this stage of life. There are three ways to train with me: 1️⃣ My Membership For just $279/year you're accessing a complete training system designed specifically for women in midlife. This is much more than a workout library. My training is periodized and the membership is built to help you plan an entire year of training, not just random months of workouts. Midlife looks different, and your fitness approach should too. Stop jumping from program to program and start using proven strategies that help you get results with the time you have. Members also get access to evidence-based educational webinars, recipe books, resources, and opportunities to connect with me for ongoing support and guidance. 2️⃣ My Signature Plans I've partnered with two of the leading experts in women's health and performance, @drstacysims and @drvondawright to create premium workout programs. These plans are not included in the membership. They are sold separately and are yours to use for the life of the HHF app. 3️⃣ My Group Courses My educational courses include Shred Happens, Fat Loss Happens, and Fat Loss Happens: Education Only. Each provides in-depth education for women navigating perimenopause and postmenopause. You're getting the latest research, strategies and education from @asmithryan, @jocelyn_wittstein_md, @heatherhirschmd, @mikkiwilliden, and other guest experts to empower you with the know-how and practical steps to live a lean lifestyle. These courses are not included in the membership and are available to all women. Members can join with the added benefit of a members-only rate equivalent to 20% off the lowest VIP price. No matter where you are in your journey, there is a path that's right for you with Hailey Happens Fitness. Comment "HAPPENS" and let's chat about which path is best for you right now. It's time to make YOU happen.
Midlife women already know how important bone health is. Here are some different jumping options to add to your routine. Save and share ❤️ ➡️Vertical drop jump to horizontal jump - this is your bang for your buck jump. Works on bone health and power (intermediate/advanced) ➡️ Dumbbell Single Max Jumps - try to jump as high as you can. Reset and jump again. (Thx to @mcinneswatson for this one). Another bang for your buck move. (Intermediate/Advanced) ➡️ Split Squat Jumps - these are great for unilateral strength, bone health, and balance. (Intermediate) Tip: add dumbbells to challenge ➡️Kettlebell Jump Squats - Anytime we squat or jump, we want to make sure we are sharing load at the hip,knee, and ankle. Perform this with a kettlebell or dumbbell between the legs or held in a goblet position. (Intermediate/Advanced) ➡️ Suspension Ski Jumps - this is great to get into some lateral movement and widen what @mcinneswatson calls your “heat map” (all levels) ➡️ Squat to Box to Vertical Jump - this is a great entry move. It’s available to almost everyone. (Beginner) ➡️ Trap bar jump squats- this is an advanced move and can also be done with a bar on your back (advanced) ➡️Tuck Jumps- this is a simple move you can do anywhere with just bodyweight. It has bone building impact and retires no equipment. (intermediate/advanced) Find all of these bone building jumps in my Agility Happens programs available inside my membership. Link in bio! #haileyhappensfitness #midlifestrong #fitover40
Midlife women already know how important bone health is. Here are some different jumping options to add to your routine. Save and share ❤️ ➡️Vertical drop jump to horizontal jump - this is your bang for your buck jump. Works on bone health and power (intermediate/advanced) ➡️ Dumbbell Single Max Jumps - try to jump as high as you can. Reset and jump again. (Thx to @mcinneswatson for this one). Another bang for your buck move. (Intermediate/Advanced) ➡️ Split Squat Jumps - these are great for unilateral strength, bone health, and balance. (Intermediate) Tip: add dumbbells to challenge ➡️Kettlebell Jump Squats - Anytime we squat or jump, we want to make sure we are sharing load at the hip,knee, and ankle. Perform this with a kettlebell or dumbbell between the legs or held in a goblet position. (Intermediate/Advanced) ➡️ Suspension Ski Jumps - this is great to get into some lateral movement and widen what @mcinneswatson calls your “heat map” (all levels) ➡️ Squat to Box to Vertical Jump - this is a great entry move. It’s available to almost everyone. (Beginner) ➡️ Trap bar jump squats- this is an advanced move and can also be done with a bar on your back (advanced) ➡️Tuck Jumps- this is a simple move you can do anywhere with just bodyweight. It has bone building impact and retires no equipment. (intermediate/advanced) Find all of these bone building jumps in my Agility Happens programs available inside my membership. Link in bio! #haileyhappensfitness #midlifestrong #fitover40
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